5 Ways Businesses Are Utilizing Wide Format Printers

Wide format printers are practical for producing large displays including posters, banners, flags, and billboards. The best printers in this range use advanced droplet technology, allowing microscopic droplets of wide format printer pigment ink and precision ejection to deliver the highest-quality graphics.

Wondering if your print shop should start offering wide format printing services? It is widely used in a number of industries, so you probably won’t find it hard to get clients. And with the right wide format printer ink, you can produce vibrant large-media images that your clients will love.

1. Construction

When regular sized paper won’t suffice, wide format printing is the way to go. Electrical engineers, interior designers, and builders require larger documents that feature clear and vivid images to make sure that they can communicate and show their ideas well. Architects also need their digital drawings printed in wide format form to effectively showcase their plans to their clients.

2. Healthcare

Clinics, hospitals, and other healthcare facilities regularly use larger signage for wayfinding and for labeling key areas. These signs help staff and patients navigate the facility more easily to save time. A high-quality wide format printer ink will ensure that the signs are printed clearly and can withstand constant exposure to heat, moisture, chemicals, and UV light.

3. Marketing

Wide format printing is widely used in marketing, advertising, and public relations to create eye-catching banners and posters that can boost visibility and brand awareness.

4. Entertainment

When you visit a movie theater, a concert venue, a gaming arcade, or a casino, you probably notice huge banners and posters. Wide format printers are capable of producing those promotional materials.

5. Graphic design

Graphic designers need to produce hard copies of the designs requested by their clients before they go into final production. These materials help their clients quickly grasp the idea and envision the final product.

These are just some of the many industries that frequently use wide format printing and there are many more. If you want to expand your print shop’s product offerings, then it’s time to offer this type of service. The key is to use high-quality wide format printer ink from reputable suppliers.